There has been a big outcry by the American public lately for big food companies to take out artificial flavorings, dyes and preservatives. Some big food companies are responding and doing it now. General Mills Inc., Kellogg's, and Hershey are a few of the big companies trying to do so. It is quite often a long and very complicated process as Ferrara Candy Co. and Kraft Heinz Co. already figured out. Ferrara Candy Co. used 50 formulas over 8 months to find the right natural coloring for their gummy bears. Kraft Heinz Co. went through a similar thing when trying to get the same yellow coloring for their mac n' cheese. There are still those who say there is not enough evidence to support the claims that artificial flavoring, dyes and preservatives are not as healthy for you. However, the American public has spoken and the sales for some of those who have already switched do not lie. Do you agree there is not enough evidence or do you agree with the general population? Be sure to let us know in the comments.
http://www.wsj.com
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